Українська Асоціація Маркетингу
Today:
28
Tuesday
March 2024
Personal entry:   Login: Password: Forgot password? Registration
Search on site: Найти
Industrial Gender Committee on Advertising

Regional representative offices of IGCA
-> Industrial Gender Committee on Advertising

Work session “Regional Representative offices of Industrial Gender Advertising Committee: monitoring of gender policy”, 29-31 July 2015, Odessa

Meeting of Industrial Gender Advertising Committee took place 29-31 July. Participants exchanged experience with advertisers in the field of changing their sexist advertisements, and discussed results of cooperation with local state bodies, taking into consideration results of All-Ukrainian monitoring of sexism presence in outdoor advertising. This cooperation aimed at preventing appearance of sexism advertisement. Participants also familiarized themselves with results of research in the sphere of advertisement perception and paid great attention to discussing state policy of guaranteeing equal rights and responsibilities between men and women in Ukraine. Project is being implemented in partnership with Friedrich Ebert Foundation in Ukraine.

Вернуться к списку