A marketer is a specialist in methods of expanding sales markets

Dear colleagues!

The Ukrainian Marketing Association, a public non-profit organization, is asking you to answer the Questionnaire, which was developed for the purpose of preparing a professional standard for the profession “Marketer (specialist in methods of expanding sales markets)”.

The purpose of the survey is to determine the basic competencies of employees required to perform typical labor operations and tasks as a marketer.

Implementation of the purpose of the survey will allow the preparation of a national professional standard for the profession of marketer, which will define the requirements for competences, duties and qualifications in this field of activity. The approved professional standard will be publicly available and placed in the register of qualifications of Ukraine (on the platform of the National Qualifications Agency).

The professional standard is the basis of educational standards developed by educational institutions for training marketers.

The professional standard is the basis for the formation of job instructions.

We invite all Ukrainian marketers to join the discussion of the main tasks of a marketer.

Every respondent’s opinion is important to us! Your answers will help companies in choosing applicants for the position of marketer, direct educators to train specialists in demand on the labor market.

Thank you for your support and we look forward to hearing from you!