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Industrial Gender Committee on Advertising

Regional representative offices of IGCA
-> Industrial Gender Committee on Advertising

Draft Law on Amendments to the Law of Ukraine "On Advertising" was passed to deal with discrimination against №8558 of July 5, 2018

Dear colleagues!

I would like to congratulate all of us on the fact that our efforts did not go unnoticed and on July 5, 2018, the Draft Law on Amendments to the Law of Ukraine "On Advertising" was passed to deal with discrimination against №8558 of July 5, 2018. The main achievement is that the law will define discriminatory advertising on the basis of gender. I sincerely thank everyone who makes efforts to make changes in the sphere of advertising and marketing and defends the right of specialists to creative and professional advertising that does not degrade human dignity.

In pursuance of the National Strategy for Human Rights for the period until 2020, the Ministry of Social Policy, in partnership with the Industrial Gender Committee for Advertising and the Representative Office of the Friedrich Ebert Foundation in Ukraine in 2018 initiated the development and amendment of the Law of Ukraine "On Advertising" in order to prevent the emergence of discriminatory advertising. The State Service of Ukraine for Food Safety and Consumer Rights, the State Service of Ukraine for Labor, the National Council for Television and Radio Broadcasting and representatives of civil society joined the work. The developments have been handed over and supported by  deputies of Verhovna Rada of Ukraine.

Yours faithfully

Irina Lylyk, President of the NGO "Ukrainian Marketing Association", Chairman of the Industrial Gender Advertising Committee

 https://www.msp.gov.ua/news/15590.html



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